The Business within your Business // Building an online course
Part 4 [Getting it out there]
You’re about to hit play on Part 4 of the Business Within Your Business Unemployed & Afraid Mini-Series, and join your host side by side in the creation of an online course - an idea that could work fantastically well for your business too...
So you build a course, but how do you get it out there? How do any of us market something like this?
In this episode I chat with Mia Fileman from Campaign Del Mar for some top notch advice on how to market a course, working with what you’ve got.
You'll hear about:
Setting realistic expectations
Making your offering clear and convert-able
The value of social proof
Falling in love with your owned media assets
The best methods for course awareness
And why you need to fall in love with marketing (if you’re not already)
Us small-business folks tend to go it alone much of the time, but there is just so much goodness to be gained by asking for help so I’m doing just that for both of us listener.
In this Mini-Series with Squarespace, we’re exploring all the questions and tackling the very real challenges along the way, so that YOU feel more empowered in making your own online course real.
Hidden inside your business, is another business, ready to be built on everything you learned to get you here.
Be one of the first to access my online course on building your small-business a big branded podcast at goodsideofthebed.com.au
Check out Squarespace Courses at https://www.squarespace.com/ecommerce/online-courses
And don’t forget to follow Unemployed & Afraid on IG , Threads and LinkedIn
And show your support for this independent podcast and small business by shouting your host a cuppa at buymeacoffee.com/unemployedpod
You can reach your host on email kim@unemployedandafraid.com.au on IG and on LinkedIn
